Worldwide survey seeks feedback of FMWR programs and services

| March 16, 2012 | 0 Comments

Evan Dyson
U.S. Army Installation Command

DFMWR

DFMWR

SAN ANTONIO — The Army is currently surveying members of its communities worldwide as part of an effort to improve morale, welfare and recreation programs.

The survey, conducted by the Marketing Research and Analysis Branch of the Family and Morale, Welfare and Recreation Programs directorate, U.S. Army Installation Management Command, seeks to identify what customers are interested in, whether they are using available services and, if so, how satisfied they are with the programming their garrison has to offer.

The marketing branch will distribute the survey to randomly selected participants at 75 garrisons.

According to project managers, this survey will directly aid garrisons by giving them feedback from their communities.

“The survey is going to give us the information we need to make sound business decisions based on customer interest,” said Joseph Rayzor, marketing chief, FMWR Programs.

“There is great value for senior leadership to receive input from the entire Army community,” Rayzor said. “The information from this survey will be used to shape Family and MWR programs and services that support the Army of the future.”

Those selected to participate in the Army FMWR Services Survey will be contacted by email. Follow-up messages will be sent by postal mail. Survey answers can be submitted online or through traditional means.

The survey will remain open through mid-April.

Results will be analyzed and compiled into a report by late summer 2012.

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Category: Community

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